Sunday 9 November 2014

The Need for Platform-as-a-Service (PaaS) Market Forecast and Outlook 2019

The need to incorporate advanced forms of data management infrastructure and modern application development and deployment (AD&D) techniques are some of the key drivers in the PaaS market.
PaaS allows customers to develop software with the help of effective tools and libraries offered by the service provider. In a cloud computing environment, the Platform-as-a-Service (PaaS) offers a flexible computing platform and a solution stack that helps most of the organizations standardize their data computing operations.
The PaaS market is typically divided into independent, niche providers and traditional IT vendors such as, Oracle, IBM, and HP under the data cloud computing services. Similar to the cloud market in general, the Platform-as-a-Service (PaaS) Market is also picking up rapid growth in the global market with availability of several dozens of PaaS providers to meet the constant growing demands for this platform in different industry places.
Key Factors Involved in the Growth of Platform-as-a-Service (PaaS) Market
A rise in the growth of cloud is leading to an increasing adoption of cloud based services across different regions. Some of the key contributing factors to the overall growth of the PaaS market include high scalability, lesser time in application development, less investment in IT expertise, and easier deployment.
Also, IaaS – infrastructure as a service is one of another platform that is growing rapidly in the Platform-as-a-Service (PaaS) Market. Quickly emerging as a vital link between software as a service (SaaS) and (IaaS), IaaS is posing great opportunities for the growth of PaaS.
Large size organizations certainly have the resources, awareness, and large IT infrastructure to interest PaaS providers. On the contrary, lack of awareness and security concerns among small and medium sized firms are proving to be some of the major challenges in the growth of the PaaS market over the coming years.
Segmentations of Platform-as-a-Service (PaaS) Market
Considering the market of Platform-as-a-Service (PaaS) by segmentation, the market is divided into types of solutions, applications, end-users, industry, and implementation models.
Based on the solutions segment the market comprises raw computing platforms, business application platforms, web application platforms, and social application platforms, while in terms of implementation analysis, the PaaS market is further sectioned into three major categories which includes public cloud, private cloud and hybrid cloud.
Likewise, the applications segment contains categories such as Application Development and Maintenance PaaS (ADM PaaS), Application PaaS (aPaaS), Integration PaaS (iPaaS), Business Process Management PaaS (BPM PaaS), and Other PaaS.
In terms of end-users segment, the Platform-as-a-Service (PaaS) Market is categorized as Enterprise PaaS and Small and Medium size Business (SMB) PaaS.
The global Platform-as-a-Service (PaaS) Market is also based on the industry segments such as Gaming, Healthcare, Logistics & Transportation, Banking & Financial Sector (BFSI), Consumer Goods & Retail, Telecommunications & IT, Education, Public Sector & Government, and Travel & Hospitality among many others.
PaaS Market Analysis by Geography
Some of the geographies covered under the market study of Platform-as-a-Service (PaaS) Market are North America (NA), Europe, Asia-Pacific (Japan (APAC), Middle East & Africa (MEA)), and Latin America (LA).
Amongst all, North America is the leading market for PaaS due to wide adoption of cloud based services by end-user segments in this region. Furthermore, Asia Pacific is anticipated to be next upcoming market for PaaS. Growth in this region is high due to increasing demands for cloud technology, in IT sectors, big data and other telecom sectors.
According to a leading market study, the global Platform-as-a-Service (PaaS) market is estimated to grow five times in the next four years, with North America continuing to lead the global market for PaaS solutions.
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Monday 3 November 2014

Global Online Gambling and Betting Industry Outlook and Segmentations up to 2014 – 2020

Transparency Market Research Reports incorporated a definite business overview and investigation inclines on “Online Gambling and Betting Market”. This report likewise incorporates more illumination about fundamental review of the business including definitions, requisitions and worldwide business sector industry structure. Since thousands of years, people have been betting on the outcomes of various games and events. This activity is carried at the places such as casinos, game parlors, bookmakers and currently online gambling. The online gaming market is one of the fastest growing segments of the gambling industry.

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The market has witness online gaming business progressively moving globally, shifting the form of the gambling industry with many consumers adapting the Internet to gamble on slots, bet on sports or play cards. The roll-out of broadband services along with the rapid expansion of smartphone and tablet is one of the factors contributing to the growth of this market. Additionally, increased consumer confidence in effective and low-cost payment mechanisms; significant investment by the online gaming industry to promote its services is also further driving the market growth.

The online gambling and betting market is classified as sports betting, online poker, casino games including games such as slot machines, online bingo, and online lottery. Though, casinos and land-based lottery dominate the gambling landscape, online real-money betting and gambling are growing rapidly across the world.

This industry has witnessed varied regulatory landscape on online gambling and betting. Most of the Western European countries have laws in place to channelize online gambling and betting. Asian and North American countries’ major online real-money games are still awaiting progress in gambling and betting regulation. In the U.S. online gambling is legal only in three states whereas Asian countries allow gambling and betting only in casino resorts. Increasing demand of online betting and gambling is forcing governments to act to regulate.

Some of the key trends in online gambling and betting industry include social and mobile gambling. Increasing number of users for mobile gambling has propelled the growth of online gambling and betting market. Social gambling, developed from the aspiration of game developers to monetize gaming on social networks is a key trend followed by the market players. Moreover, the growing acceptance of the digital currency Bitcoin is another trend in online gambling, boosting the growth of the market.

U.S. States including New Jersey, Nevada and Delaware have allowed online gambling on their territories, with more states expected to follow in near future. In November 2013, New Jersey, the largest of the three, observed legalization of online casinos and generated almost USD 1 million during the first week of operations. The valued amount is analyzed to reach USD 10 million per month in 2014, with almost millions of users getting registered. Brazilian gamblers extensively use offshore sports betting and gambling websites. This market has observed substantial growth in 2014 owing to the FIFA World Cup in Brazil. In Argentina and Mexico, online gambling is permitted only under special license. Argentina has the largest number of registered online gambling and betting websites in Latin America. With the legalization of online gambling in several U.S. states, Mexican casinos are expected to partner with them to boost the market.

New measures are being enacted in Europe owing to wide spreads online gambling activities. UK has started to tax online gambling based on the consumers' place of residence, to be effective from December 2014. This was initiated to conflict the loss of taxes on betting and gambling due to its gamblers shifting to offshore websites.

Asia-Pacific region is expected to witness one of the fastest growths in gambling and betting market. The growth is mainly driven by Australia that leads the world in terms of per person gambling, online sports betting. Japan has a legal online betting site with national lottery operator. In Kenya, the first regulated online gambling website was launched in 2013. 

The market is expected to observe industry consolidation with mergers and acquisition in near future. For instance, Amaya Gaming Group Inc. acquired Rational Group in June 2014, a company that owns the popular Full Tilt Poker and PokerStars online sites. Some of the leading companies in the market include 888 Holdings, Betfair Group, Bwin Party, Ladbrokes, Paddy Power, PokerStars, and William Hill Online among others.

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